What website verification shows a visitor, and what it does not
A website seal links a site to a verified company and to proof that the company controls the domain. Here is what a visitor sees when they open it, and the things it was never meant to promise.
On this page5 sections
Anyone can build a website that looks like a bank, a clinic or a supplier you know. The address bar is the only thing that is hard to fake, and most people do not read it closely. Website verification gives a visitor one more place to look.
Three checks, kept apart
Authentikor treats three facts as separate, because they are separate.
The company is verified. A person at Authentikor checks the business and approves it. Until then, every seal and check says plainly that the business is not verified yet.
The company controls the domain. The company adds its website and proves control with a DNS TXT record or a hosted file. Each domain has its own proof instructions.
The seal links to the live record. The website shows the seal. A visitor can open it and read the company and the current status.
Company verification and control of a domain are separate checks. A site can pass one and fail the other, and the record says which.
What a visitor sees
When a visitor opens the seal, they are taken to a verification record. It names the company, the domain, the status of the company, and whether that domain is currently covered.
If a domain is removed, or loses the proof it needs, it can lose live seal coverage. The service rechecks added domains, so the record follows what is true now and not what was true on the day the seal was placed.
What it does not promise
A website seal connects a website to a verified company and to evidence that the company controls the domain. It does not claim more than that.
It is not a security audit of the site.
It is not a guarantee that every page, link or transaction is safe.
It is not the same thing as a licence certificate, which an eligible verified company issues to a licensee for a defined scope and period.
Saying exactly what a check covers is the point. A claim that is wider than its evidence is how people get misled.
Checking a site you are unsure about
Open the seal on the site, or go to the address the seal points to.
Read the company name and the domain on the record.
Compare the domain on the record with the address in your browser, character by character.
If anything does not match, or the site has no seal, treat that as a reason to phone the business on a number you already trust.
For a business that wants a seal
You add each website or domain you want covered, prove control of each one, and place the seal on your site. One account can cover several websites and email domains. See website verification for the steps, or request a demo.